Monday, September 24, 2012

Advance joins Louisiana newspaper battle

When a Baton Rouge paper stepped into the newspaper void in New Orleans I guess the Newhouse family decided that they would join the battle and open a bureau in Baton Rouge.

What's that old saying about throwing good money after bad?

3 comments:

Anonymous said...

The Baton Rouge Advocate
New Orleans Edition
(We're not the Times-Picayune!)

That should cover the marketing effort! :)

Anonymous said...

I hope the Advocate kicks ass down there.. Too bad the Oakland Press couldn't have done the same thing here.. If I were a carrier down in the NO area I'd be selling both papers.

Jeff

Anonymous said...

Hey Jim.. Worth reading:

http://www.nola.com/opinions/index.ssf/2012/09/baseball_and_news_online_life.html

http://theadvocate.com/home/4012182-125/advocate-picayune-wage-rare-fight

Jeff