The publisher of the Bay City-Flint - Saginaw newspapers describes how he plans to save newspapers and his new venture. I looked on MLive.com and either can't find any public announcement or it hasn't been posted yet.
The audio of his announcement about the new "Great Lakes Bay" edition was on line, but has been removed.
Flint launches a new Tuesday edition on March 23. Apparently this new venture includes Midland, which, according to insiders, will include some financing by Dow Chemical and is set to take on the Midland Daily News. The Great Lakes Bay edition begins on Tuesdays starting March 30.
The publisher got scattered applause when he announced the new Tuesday editions.
My favorite part: "We need to change the way people think about newspapers." How about changing back to the old model of writing actually news stories that people want to read and change their hearts and minds. The problem for this faux publisher is that he seems to really believe that people will buy his product even though the public knows they are getting crap.
"Gotta get off our heels and on our toes." This is his comment on going after WNEM-TV and taking back market share.
Good luck, though.